Περιγραφή Προγράμματος
General
- Gain expertise in Business Administration and in one of the following concentrations: Energy Oil and Gas Management; Entrepreneurship and Innovation; Finance and Economics; Human Resource Management; Information Systems and Social Media; Management; Marketing Communications; Public Administration; and Real Estate.
- Demonstrate knowledge of business processes and an ability to assess industry attractiveness, identify risks and opportunities of doing business in a global environment
- Choose and apply appropriate quantitative or qualitative methodologies to analyze problems and utilize modern technological and analytical tools necessary to support decision-making in organizations.
- Develop leadership and organisational skills towards communicating vision, inspiring employees and promoting innovation and change.
- Identify and evaluate ethical issues and communicate justifiable resolutions for practical situations.
- Demonstrate proficiency in communication and develop teamwork skills.
Specific Concentration Objectives
- Gain the skills and competencies in developing a complete and strategic social roadmap that delivers on technical and business requirements
- Apply state of the art authoring tools to develop web-based applications
- Aquire expertise in Sociasl Media strategy and development
Προοπτικές Σταδιοδρομίας
Social Media Manager, Social Media Project Leader, Web Master, Web Developer, Interactive Content Specialist, Social Media Designer.
Πρόσβαση σε Περαιτέρω Σπουδές
Upon graduation, students may have direct access to further postgraduate (MBA, MSc, MA, MRes, MPhil and PhD) studies.
Μαθησιακά Αποτελέσματα
General (Business)
By the end of the programme the graduates will be able to:
- Manage issues related to an organisational environment and apply conceptual principles, methods and tools to solve business related problems.
- Identify the increasing complex nature of global business and economy and its impact on the management and growth of an organisation.
- Streamline business processes and procedures to meet challenges and excel under intense competition.
- Adopt an ethical approach in the management of corporate practices to address and resolve heightened pressure from government bodies and international fora.
- Critically asses collected data, analyse and interpret findings to make informed decisions.
- Identify and use suitable research and business simulation tools.
- Utilise skills that are required in negotiation and conflict resolution for re-enforcing value added collaborations.
Information Systems and Social Media
- Develop and implement strategic alignment of IS functions and outcomes to business aim and objectives
- Gain expertise in web authoring tools and community used Enterprise Information Systems
- Design and develop Social Media strategies and manage online communities using various Social Media